Branding • Sept 21 • Norfolk, VA

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Branding • Sept 21 • Norfolk, VA

50.00

Fireside Session 01: Crafting a Brand with Personality + Life

September 21, 2017 • 4 - 6:30 pm
Corner Gallery, Norfolk, VA

You can’t effectively market your company if you don’t know who your company is! Your brand is the face you show your customers and potential customers - on the web and in person. Learn more about how to define your brand’s voice, personality and aesthetics from brand champions, Campfire & Co. and content marketers, The Content Chop Shop. We will also be joined by guest speaker Mary Kaufman of Bluebird's Garage for some expert tips on branded imagery and styling!

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This workshop will include:

  • The basics of branding

  • Defining your audience segments

  • How to use social media and google analytics to get to know your customers

  • Best practices for surveying customers

  • Interactive materials and activities to get to know your brand and your audience

  • Light refreshments


This one and a half hour session will be followed by an in-house networking happy hour from 5:30-6:30 pm. Drinks and light snacks will be provided.

Please contact us if you have any questions.