Glass Smith

BRANDING • WEB design • print & digital ads

The Yeomen is an innovative company founded to assist a variety of growing companies in need of customer service support. The Yeomen’s mission of providing desk help allows for expanding businesses to move forward in the production of their projects and goals, saving them the overtime of engaging customers. In the branding of The Yeomen, Campfire & Co. created an identity that was fresh and inviting to new eyes with a friendly, fun look and feel. The final brand package illuminated the The Yeomen’s purpose with friendly graphic elements and an easy to use website interface.

Campfire & Co. helped The Yeomen create their brand identity, design dynamic graphics for their website, and illustrate several unique branded gifts for Yeomen client's and employees. 

glass-smith-webdesign-richmond-va
Campfire & Co.’s initial exploration made us question our assumptions and dig deeper on what our brand should communicate. That thoughtful approach about how to best engage both our customer and recruitment efforts gave Glass Smith a really strong foundation to grow upon. Their efforts in developing a brand persona for Glass Smith provided direction on everything that followed. From logo creation to print collateral, I knew very quickly that we wanted Campfire & Co. as a long term partner who would grow with Glass Smith as the company grew.
— Blue Crump, Co-Founder, Glass Smith